The Dirt Immersive Experience

The Dirt – An Immersive Experience

Inspired by The Dirt (film).
I designed these experiential concepts under the art direction of Richard Sears (Executive Creative Director).

This experience immerses the guests into the life of Motley Crue. Guests are allowed to destroy the hotel room and live like a rock star on tour.

Immersive destroyed room experience - Guests destroy the hotel suite by throwing bottles against the wall and shattering them or throw TVs out the window as a photo-op.

Interactive mirrors in bathroom allow guests to transform themselves in Motley Crue band members. The results are then emailed/texted to their phones.

Thanks for viewing. Cheers!

_Ken